Module

Email Marketing

Launch targeted email campaigns that convert. Build audience segments, automate workflows, and track engagement metrics—turning leads into customers with personalized, data-driven email.

Why teams turn it on

Launch targeted, automated campaigns with segmentation, personalization, and analytics.

Email marketing module visualizing campaign performance

Key capabilities

Campaign creation with pre-designed, fully customizable email templates and drag-and-drop builder
Audience segmentation based on customer behavior, demographics, purchase history, and custom criteria
Mailing list management with subscription controls and blacklist/unsubscribe functionality
Email personalization with merge tags for dynamic content insertion (first name, company, custom fields)
Scheduled email sending at optimal times for target audience engagement
Real-time email performance analytics (open rates, click-through rates, bounce rates, unsubscribe rates)
Click tracking and activity monitoring for all links within emails
Integration with CRM for lead scoring based on email engagement
Compliance tools for GDPR, CAN-SPAM, and marketing regulations

Industry applications

E-commerce businesses driving repeat sales, B2B companies nurturing leads, nonprofits fundraising and donor retention, SaaS companies onboarding and engagement, agencies managing client communications, retail promoting seasonal offerings.

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